02.08.2012

HANSA Starts Sales and Distribution in Switzerland

The Stuttgart-based sanitary fittings specialist has extended its three-tiersales and distribution system to include neighbouring country Switzerland HANSA products are now listed by major Swiss wholesalers

HANSA has set its sights on gaining a foothold in Switzerland: the high-quality and innovative sanitary fittings for bathroom and kitchen of Hansa Armaturen GmbH are now listed in the Team Catalogue of the Swiss Federation of Sanitary Products Wholesalers (SGVSB). HANSA has also adopted in Switzerland its three-tier system of sales and distribution through specialist sanitary retailers and installation by certified specialists. All five HANSA product series - Ligna, Form, Disc, Vantis and Primo - are currently undergoing certification by the Swiss Gas and Water Industry Association (SVGW). Hansa Armaturen GmbH is headquartered in Stuttgart and a member of the Hansa Group under the aegis of IC Holding GmbH. It is a sister company of the Swiss market leader KWC AG, based in Unterkulm (AG). HANSA will independently develop the Swiss market with its own local sales and distribution team.

"We are looking forward to getting off to a good start with our Swiss neighbours" says Christopher Marshall, Chief Executive Officer (CEO) of Hansa Armaturen GmbH. "Our prospects are excellent. The HANSA products which we distribute in Switzerland complement the product line of our sister company KWC perfectly. All wholesalers affiliated to the SGVSB have received our Terms and Conditions and our Price List. We are in for the long haul, and intend to strengthen our commitment in future. Our customers in Switzerland value our first-class sanitary fittings highly - and that is what we aim to exploit."

The HANSA repertoire ranges from standard bathroom and kitchen fittings through to award-winning designer fittings for outstanding bathroom finishes. HANSA uses high-quality, durable materials and is renowned for continually developing new solutions and technologies that help to save water and energy. This "Green Responsibility" is integral to the HANSA philosophy. In Germany, the company has recently won - for the 18th time in succession - the sanitary fittings survey of the consumer information service "markt intern". This survey, which is produced every two years, is the result of an opinion poll of markt intern readers across Germany. HANSA finished in the top 2 in 9 out of a total of 10 categories. Hansa ranked 1st in the categories of Product Quality, Field Support, Mark-up, Ease of Installation, Technology and Claims Handling.

HANSA subdivides its product line into three segments: HANSA|EDITION, HANSA|LIVING and HANSA|HOME. HANSA|EDITION stands for exclusive, highly unconventional designer fittings. HANSA|LIVING is the segment for sophisticated, innovative and user-friendly bathroom fittings - and HANSA|HOME offers a broad range of modern, functional and durable products. Despite the differences, what all of these series have in common is they set the industry benchmark for highest quality of materials and craftsmanship.